To establish the hospital group as a trusted healthcare provider by implementing a holistic marketing strategy. The goal was to drive patient acquisition, enhance brand visibility, and achieve financial sustainability, enabling the hospitals to break even within a remarkably short period of six months.
Standing out in a crowded healthcare market saturated with established players.
Positioning the hospitals as the go-to healthcare provider for the community.
Generating patient visits through comprehensive awareness and engagement campaigns.
Creating a business development team to build partnerships and sustain growth.
We delivered an end-to-end marketing and operational support solution, integrating online and offline strategies to meet the client’s ambitious goals.
•Managed vibrant, educational, and trust-building content across Facebook, Instagram, and LinkedIn, targeting diverse demographics.
• Ran highly targeted ad campaigns on Google and social platforms to generate inquiries and appointment bookings.
• Published videos on health tips, treatment options, and hospital services to establish credibility and improve search engine rankings.
• Collaborated with local newspapers and online publications to share success stories, highlight expert doctors, and promote health camps.
• Monitored and responded to patient reviews on Google and healthcare directories, ensuring a strong and positive online reputation.
• Conducted professional photoshoots and short introduction videos for doctors and staff, showcasing expertise and instilling trust.
• Produced in-premise and outdoor video displays promoting the hospital’s facilities, specialties, and patient success stories.
• Created health awareness videos displayed on hospital premises and local media screens, building community engagement.
• Organized over 60 health camps in underserved and high-demand areas, focusing on preventive care and health awareness.
• Partnered with local organizations to host relief camps and health awareness drives, strengthening the hospital’s community presence.
• Hired and trained a team of business development executives on our payroll to build partnerships with corporates, schools, and local businesses.
• Designed referral programs for existing patients and local doctors to drive patient volume.
•Achieved Break-Even in 6 Months: Comprehensive efforts led to a rapid increase in patient footfall and service utilization.
• Increased Community Trust: Successfully positioned the hospitals as a reliable and accessible healthcare provider.
• Enhanced Brand Visibility: Performance marketing and PR activities resulted in significant local and online awareness.
• Sustained Growth: The business development team continued to generate partnerships and maintain steady patient acquisition post-break-even.
Read Our Privacy Policy Here
© 2024 Raising100x. All Rights Reserved.
